Rachel Rosenson

Design Manager

Rachel Rosenson is a design leader and strategist specializing in making the ambiguous clear, the complex simple, and pinpointing the sweet spot between business goals and human needs.

Now based in Berlin, she’s leading Zalando’s design innovation lab, The Studio. They shape future strategies at the intersection of tech, fashion, and customer insights.

Her global career has spanned products, industries and countries. She has transformed urban spaces in San Francisco, enhanced AI-driven safety in Tel Aviv, made taxes human, and led Klarna’s Super App transformation in Berlin.

Rachel leads with empathy, collaborates with the curious, and builds bold.

• rachelrosenson.com
• LinkedIn

Designing through the hype

In a rapidly evolving world of trends and tech, designers can drive innovation and shape the future. This talk explores how designers can cut through fleeting trends, focus on what matters, and leverage design futurism to become business leaders.

Using real-world examples from Zalando’s design lab, The Studio, it highlights best practices from designers who collaborate with leadership teams to answer the question, ”What comes next?” and prepare organizations for future challenges.

Rachel is speaking on day one, June 10th.

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